Brian Bullock, Author at Retail Science

Brick-and-Mortar Retail is Still Relevant

Brick and mortar retail is alive and well. The landscape is evolving, though, and there are ways to stay ahead of the curve.

Stopping retail fraud is impossible. However, with modern retail technology and sound management practices it can be kept in check.

No matter how prepared you are, there are last-minute ways to capitalize on the Black Friday, Small Business Saturday and Cyber Monday.

Upselling, and its fraternal twin “cross-selling,” benefits merchants by more than just increasing profits from added sales.

A small business cybersecurity attack can cost up to $148,000. Patch management and backups on your PCs isn’t enough these days.