[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.16″ background_color=”rgba(0,0,0,0.29)” global_colors_info=”{}”][et_pb_fullwidth_post_title meta=”off” featured_placement=”background” _builder_version=”4.27.4″ title_font=”|700||on|||||” title_text_color=”#383838″ title_font_size=”30px” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/paladinpointofsale.com\/retailscience\/wp-content\/uploads\/sites\/2\/2024\/06\/RS-July24_IndyBusiness-600-1.jpg” background_position=”top_center” background_blend=”darken” vertical_offset_tablet=”0″ horizontal_offset_tablet=”0″ text_orientation=”center” custom_padding=”15%||15%” z_index_tablet=”0″ title_text_shadow_style=”preset2″ title_text_shadow_color=”#FFFFFF” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” meta_text_shadow_horizontal_length_tablet=”0px” meta_text_shadow_vertical_length_tablet=”0px” meta_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” parallax_effect=”on” module_bg_color=”rgba(255,255,255,0)” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}”][\/et_pb_fullwidth_post_title][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row admin_label=”row” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|18.95px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Preamble” _builder_version=”4.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” vertical_offset_tablet=”0″ horizontal_offset_tablet=”0″ z_index_tablet=”0″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}”]<\/p>\n
In the first eleven months of 2024, American online shoppers spent a staggering $1.218 trillion, according to CapitalOne Shopping statistics<\/a>. Projections indicate that online spending will surpass $2.5 trillion by 2030. While this is great news for big box stores and online giants, it poses significant challenges for independent business owners who face high costs and labor-intensive barriers to adopting online sales. Paladin Data Corporation is starting to roll out PaladinShop\u2122<\/a>, a digital store solution built into Paladin Point of Sale, is designed to eliminate these obstacles by seamlessly merging online sales with a trusted point-of-sale system.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”The cost of going” _builder_version=”4.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” vertical_offset_tablet=”0″ horizontal_offset_tablet=”0″ z_index_tablet=”0″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}”]<\/p>\n Creating a functional online store can be a daunting task for small businesses. Depending on the complexity, it can take anywhere from a few weeks to six months and cost between $2,000 and $20,000. These costs vary based on whether a business hires a developer or uses an e-commerce platform. [\/et_pb_text][et_pb_text admin_label=”The Advantages of Online Sales ” _builder_version=”4.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” vertical_offset_tablet=”0″ horizontal_offset_tablet=”0″ z_index_tablet=”0″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}”]<\/p>\n The pandemic underscored the importance of online sales for small businesses. The Economic Tracker, a Harvard University-based project, revealed that nearly 38% fewer small businesses were open nationwide in 2021 compared to January 2020. It also highlighted the critical role of e-commerce, which saw a 43% increase in the first year of the pandemic. A store’s ability to reach customers and sell products, even when physical doors are closed, has become a key measure of success. A Wells Fargo-sponsored survey, “Digital Transformation: Small Businesses Face Obstacles, Opportunities in Growing Their Online Presence,” found that 52% of small businesses utilizing online sales derive 25% to 75% of their revenue from their websites.<\/p>\n [\/et_pb_text][et_pb_testimonial author=”Charles Owen” job_title=”Chief Customer Experience Officer” company_name=”Paladin Data Corporation” quote_icon_color=”#cc6633″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#3e5062″ text_orientation=”center” background_layout=”dark” global_colors_info=”{}”]”You want to connect with your customers both in-store and online, so it’s crucial to offer multiple purchasing options. PaladinShop allows you to connect with your customers more effectively and frequently. You can reach new customers and engage existing ones with sales and offers. Plus, it enables 24\/7 sales, even when your store is closed.” [\/et_pb_testimonial][et_pb_text admin_label=”Online Sales Obstacles ” _builder_version=”4.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” vertical_offset_tablet=”0″ horizontal_offset_tablet=”0″ z_index_tablet=”0″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}”]<\/p>\n Building a traditional e-commerce platform is often fraught with challenges, even for tech-savvy retailers. Here are some essential steps:<\/p>\n [\/et_pb_text][et_pb_blurb title=”Secure a domain name: A unique web address for your store. ” use_icon=”on” font_icon=”||divi||400″ icon_color=”#cc6633″ image_icon_background_color=”#FFFFFF” icon_placement=”left” admin_label=”Blurb – Secure a domain name” _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_delay=”600ms” global_colors_info=”{}”][\/et_pb_blurb][et_pb_blurb title=”Build a site: Use a provider that offers building and hosting services or hire a developer for customization. ” use_icon=”on” font_icon=”||divi||400″ icon_color=”#cc6633″ image_icon_background_color=”#FFFFFF” icon_placement=”left” admin_label=”Blurb – Build a site” _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_delay=”600ms” global_colors_info=”{}”][\/et_pb_blurb][et_pb_blurb title=”Link inventory: Integrate supplier catalogs for product descriptions and images to streamline data entry. ” use_icon=”on” font_icon=”||divi||400″ icon_color=”#cc6633″ image_icon_background_color=”#FFFFFF” icon_placement=”left” admin_label=”Blurb – Link inventory” _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_delay=”600ms” global_colors_info=”{}”][\/et_pb_blurb][et_pb_blurb title=”Add functionality: Ensure products are linked to sales tools for browsing, shopping carts, payments, and delivery arrangements. ” use_icon=”on” font_icon=”||divi||400″ icon_color=”#cc6633″ image_icon_background_color=”#FFFFFF” icon_placement=”left” admin_label=”Blurb – Add functionality” _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_delay=”600ms” global_colors_info=”{}”][\/et_pb_blurb][et_pb_blurb title=”Get connected: Optimize for search engines, as 93% of online experiences begin with a search. ” use_icon=”on” font_icon=”||divi||400″ icon_color=”#cc6633″ image_icon_background_color=”#FFFFFF” icon_placement=”left” admin_label=”Blurb – Get connected” _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_delay=”600ms” global_colors_info=”{}”][\/et_pb_blurb][et_pb_blurb title=”Promote your site: Drive traffic and sales through marketing efforts. ” use_icon=”on” font_icon=”||divi||400″ icon_color=”#cc6633″ image_icon_background_color=”#FFFFFF” icon_placement=”left” admin_label=”Blurb – Promote your site” _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_delay=”600ms” global_colors_info=”{}”][\/et_pb_blurb][et_pb_text admin_label=”Why PaladinShop Stands Out ” _builder_version=”4.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” vertical_offset_tablet=”0″ horizontal_offset_tablet=”0″ hover_enabled=”0″ z_index_tablet=”0″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n PaladinShop simplifies the process by providing a ready-to-use digital store within Paladin Point of Sale. It includes customer self-service options and rich product descriptions, features, and images. Customers can manage their accounts, print invoices, view purchase history, and shop anytime, anywhere.<\/p>\n PaladinShop is built into Paladin Point of Sale eliminating the need for additional website developers, proprietary data, or site management. All transactions, from account adjustments to product purchases, are handled by the existing system.<\/p>\n “PaladinShop is a game-changer for independent retailers,” says Paul Butcher, Director of Business Development for Paladin Data Corporation. “We’ve removed the extensive groundwork needed to create a digital storefront. Stores can now use PaladinShop to extend their goods and services to online customers.<\/p>\n “At Paladin, we believe strong local businesses are the cornerstone of every community. Our mission is to support these communities by empowering their local businesses. PaladinShop is an incredibly easy and efficient way to enhance customer service and boost business.”<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Author” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}”]<\/p>\n Author<\/span> [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" PaladinShop revolutionizes online retail for independent businesses with a digital store without the extensive hassle and costs.<\/p>\n","protected":false},"author":13,"featured_media":29852,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3,75,16,4],"tags":[309,311,93,97,312],"class_list":["post-29842","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-posts","category-grow-your-business","category-how-tos","category-industry-news","tag-capitalone-shopping","tag-online-retail","tag-paladin-data-corporation","tag-paladin-point-of-sale","tag-paladinshop","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\nThe Cost of Going Digital<\/strong><\/h3>\n
The Advantages of Online Service and Sales<\/strong><\/h3>\n
Online Retail Obstacles<\/strong><\/h3>\n
Why PaladinShop Stands Out<\/strong><\/h3>\n
brian bullock\u00a0<\/span><\/h3>\n