{"id":29820,"date":"2024-12-26T11:25:12","date_gmt":"2024-12-26T18:25:12","guid":{"rendered":"https:\/\/paladinpointofsale.com\/retailscience\/home\/?p=29820"},"modified":"2025-02-04T14:04:05","modified_gmt":"2025-02-04T21:04:05","slug":"2025-retail-trends-simple-ways-to-improve-store-performance","status":"publish","type":"post","link":"https:\/\/paladinpointofsale.com\/retailscience\/home\/2025-retail-trends-simple-ways-to-improve-store-performance\/","title":{"rendered":"2025 Retail Trends: Simple Ways to Improve Store Performance"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;rgba(0,0,0,0.29)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_post_title meta=&#8221;off&#8221; featured_placement=&#8221;background&#8221; text_color=&#8221;light&#8221; _builder_version=&#8221;4.27.0&#8243; title_font=&#8221;|700||on|||||&#8221; title_text_color=&#8221;#ffffff&#8221; title_font_size=&#8221;30px&#8221; background_color=&#8221;rgba(0,0,0,0.15)&#8221; background_image=&#8221;https:\/\/paladinpointofsale.com\/retailscience\/wp-content\/uploads\/sites\/2\/2024\/06\/RS-July24_IndyBusiness-600-1.jpg&#8221; background_position=&#8221;top_center&#8221; background_blend=&#8221;color&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; text_orientation=&#8221;center&#8221; custom_padding=&#8221;15%||15%&#8221; z_index_tablet=&#8221;0&#8243; title_text_shadow_style=&#8221;preset5&#8243; title_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; title_text_shadow_vertical_length_tablet=&#8221;0px&#8221; title_text_shadow_blur_strength_tablet=&#8221;1px&#8221; meta_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; meta_text_shadow_vertical_length_tablet=&#8221;0px&#8221; meta_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; text_shadow_style=&#8221;preset1&#8243; parallax_effect=&#8221;on&#8221; module_bg_color=&#8221;rgba(255,255,255,0)&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_fullwidth_post_title][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;0px|0px|18.95px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Preamble&#8221; _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<span class=\"TextRun SCXW225260483 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW225260483 BCX8\">You almost <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">can\u2019t<\/span><span class=\"NormalTextRun SCXW225260483 BCX8\"> read or research any subject today without being inundated with references to <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">Artificial Intelligence (AI)<\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">. In the retail industry, it seems that, if <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">utilized<\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">, AI will improve <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">almost <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">everything<\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">. And in 2025, it will become more prevalent. But <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">aside from investing in AI-driven <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">technology,<\/span> <span class=\"NormalTextRun SCXW225260483 BCX8\">there <\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">are s<\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">everal<\/span><span class=\"NormalTextRun SCXW225260483 BCX8\"> ways small businesses can improve their performance this year<\/span><span class=\"NormalTextRun SCXW225260483 BCX8\">.<\/span><\/span><span class=\"EOP SCXW225260483 BCX8\" data-ccp-props=\"{}\">\u00a0<\/span><br \/>\n[\/et_pb_text][et_pb_text admin_label=&#8221;Make shopping easier&#8221; _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Make shopping easier<\/h3>\n<p><span data-contrast=\"auto\">Even though online shopping has grown dramatically since 2020, most goods are still purchased in stores. CapitalOne Shopping statistics show that Americans spent just over $7 trillion in retail stores and only $1.2 trillion online in 2023.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">However, over the past few years modern consumers have been increasingly utilizing online resources while shopping in stores, so having those channels available is very important.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><br \/>\n[\/et_pb_text][et_pb_blurb title=&#8221;77% of American consumers search for products on their mobile devices while shopping in a store &#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf07a;||fa||900&#8243; icon_color=&#8221;#cc6633&#8243; image_icon_background_color=&#8221;#FFFFFF&#8221; icon_placement=&#8221;left&#8221; admin_label=&#8221;Blurb &#8211; 77% of Americans&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_delay=&#8221;600ms&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_blurb][et_pb_blurb title=&#8221;69% compare online prices of items with those available in nearby brick-and-mortar stores &#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf07a;||fa||900&#8243; icon_color=&#8221;#cc6633&#8243; image_icon_background_color=&#8221;#FFFFFF&#8221; icon_placement=&#8221;left&#8221; admin_label=&#8221;Blurb &#8211; 69% compare&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_delay=&#8221;600ms&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_blurb][et_pb_blurb title=&#8221;61% report they shop in stores because they enjoy the experience &#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf07a;||fa||900&#8243; icon_color=&#8221;#cc6633&#8243; image_icon_background_color=&#8221;#FFFFFF&#8221; icon_placement=&#8221;left&#8221; admin_label=&#8221;Blurb &#8211; 61% report &#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_delay=&#8221;600ms&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_blurb][et_pb_blurb title=&#8221;55% of consumers\u202fresearch products online to see if they\u2019re available in local brick-and-mortar stores\u202f &#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf07a;||fa||900&#8243; icon_color=&#8221;#cc6633&#8243; image_icon_background_color=&#8221;#FFFFFF&#8221; icon_placement=&#8221;left&#8221; admin_label=&#8221;Blurb &#8211; 55% of consumers\u202f&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_delay=&#8221;600ms&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_blurb][et_pb_blurb title=&#8221;33% of brands are prioritizing order fulfillment through omnichannel means\u202f &#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf07a;||fa||900&#8243; icon_color=&#8221;#cc6633&#8243; image_icon_background_color=&#8221;#FFFFFF&#8221; icon_placement=&#8221;left&#8221; admin_label=&#8221;Blurb &#8211; 33% of brands&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_delay=&#8221;600ms&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_blurb][et_pb_text admin_label=&#8221;Sources&#8221; _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<i><span data-contrast=\"auto\">Sources: CapitalOneShopping and Ryder 2024 E-Commerce Consumer Study<\/span><\/i><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The pandemic brought the rise of click and collect programs like Buy Online Pickup In-Store (BOPIS), curbside pickup, and all sorts of local delivery options. Mobile applications expanded the checkout counter to store aisles, the lumberyard, garden center, and delivery locations.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">By investing in POS systems that integrate both online and in-store sales, along with mobile applications and comprehensive ordering and inventory management, stores can improve their customer service by offering a cohesive online and in-store shopping experience. Omnichannel shopping isn\u2019t a trend. It\u2019s where shopping is headed and it\u2019s going there rapidly.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p>\u200b<br \/>\n[\/et_pb_text][et_pb_text admin_label=&#8221;In-aisle marketing &#8221; _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>In-aisle marketing<\/h3>\n<p><span data-contrast=\"auto\">Creating a welcoming shopping environment has forever been a goal of brick-and-mortar retailers. With the seemingly endless options for shoppers today, that goal is even more important.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Visual merchandising can be enhanced with in-store videos that feature product demonstration videos, DIY projects, store sale items, YouTube videos, both corporate and local advertising, social media platforms and more.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Another visual marketing tool that can save retailers time and money is electronic shelf labels (ESLs). One of the most time-consuming tasks in retailing is pricing and price changes. ESLs are digital shelf labels that are controlled via wifi through a back-office server. They allow retailers to quickly and easily set and adjust pricing on products.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Both of these types of marketing enhance a store\u2019s shopping experience and can easily be integrated into its point-of-sale system.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><br \/>\n[\/et_pb_text][et_pb_text admin_label=&#8221;Increase Payment Options&#8221; _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Increase Payment Options<\/h3>\n<p><span data-contrast=\"auto\">For retailers, accepting payments is a lot like Forrest Gump\u2019s box of chocolates \u2013 you never know what you\u2019re going to get. And it\u2019s in their best interest to be ready for as many variations as possible.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The days of cash, check, or charge are long gone. In addition to those venerable three options, there are credit and debit cards, gift cards, mobile payments, digital wallets, buy now pay later options, Automated Clearing House (ACH), and more.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A recent study by EY, a global financial services company, showed that 73% of retailers recognized that failure to accept alternative payment methods could impact sales. So, whether it\u2019s taking the plunge into their first point-of-sale system (POS) with integrated payments or expanding options to various forms of mobile wallets, retailers who are adapting are benefiting.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><br \/>\n[\/et_pb_text][et_pb_text admin_label=&#8221;Upshot&#8221; _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Upshot: Tech Investments Improve Store Performance<\/h3>\n<p><span data-contrast=\"auto\">Forrester, a global business and technology research company, <\/span><a href=\"https:\/\/www.forrester.com\/blogs\/predictions-2025-retail-trends\/\"><span data-contrast=\"none\">estimates 2025 retail sales of $24.9 trillion<\/span><\/a><span data-contrast=\"auto\">, one-fifth of which will be online sales. To accommodate more consumers using a variety of channels from which to shop and various methods of payment, 20% of retailers are planning to launch customer-facing online applications.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cYou want to connect with your customers in line and online, so it\u2019s extremely important to offer many ways to buy products,\u201d Charles Owen, Chief Experience Officer at <a href=\"https:\/\/paladinpointofsale.com\/\" target=\"_blank\" rel=\"noopener\">Paladin Data Corporation<\/a>, says about integrating online and in-store commerce. \u201cYou can connect with your customers better and more often. You cannot only reach new customers, you can connect with your existing customers with sales and offers. It also lets you sell while your store is closed. It\u2019s 24\/7 availability, which is vitally important in today\u2019s business landscape.\u201d\u202f\u00a0\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Author&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">brian bullock\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Author<\/span> [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial Intelligence is everywhere. However, there are several ways stores can improve their performance this year without it.<\/p>\n","protected":false},"author":13,"featured_media":29822,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3,75,4,90,18],"tags":[307,308,309,166,103,97,94,102],"class_list":["post-29820","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-posts","category-grow-your-business","category-industry-news","category-popular-posts","category-retail-hacks","tag-ai","tag-artificial-intelligence","tag-capitalone-shopping","tag-electronic-shelf-labels","tag-omnichannel","tag-paladin-point-of-sale","tag-point-of-sale","tag-pos","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2025 Retail Trends: Simple Ways to Improve Store Performance - Retail Science<\/title>\n<meta name=\"description\" content=\"Artificial Intelligence is everywhere. 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However, there are several ways stores can improve their performance this year without it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/paladinpointofsale.com\/retailscience\/home\/2025-retail-trends-simple-ways-to-improve-store-performance\/\" \/>\n<meta property=\"og:site_name\" content=\"Retail Science\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/paladindatacorp\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-26T18:25:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-04T21:04:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/paladinpointofsale.com\/retailscience\/wp-content\/uploads\/sites\/2\/2024\/12\/RS-Jan25_RetailTrends-600.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Brian Bullock\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@paladindatacorp\" \/>\n<meta name=\"twitter:site\" content=\"@paladindatacorp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brian Bullock\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/\"},\"author\":{\"name\":\"Brian Bullock\",\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/#\\\/schema\\\/person\\\/e5b5b4a78ded2bf74f8b4ca69f2a0518\"},\"headline\":\"2025 Retail Trends: Simple Ways to Improve Store Performance\",\"datePublished\":\"2024-12-26T18:25:12+00:00\",\"dateModified\":\"2025-02-04T21:04:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/\"},\"wordCount\":3023,\"image\":{\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/12\\\/RS-Jan25_RetailTrends-600.jpg\",\"keywords\":[\"AI\",\"artificial intelligence\",\"CapitalOne Shopping\",\"electronic shelf labels\",\"Omnichannel\",\"Paladin Point of Sale\",\"point of sale\",\"POS\"],\"articleSection\":[\"All Posts\",\"Grow Your Business\",\"Industry News\",\"Popular Posts\",\"Retail Hacks\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/\",\"url\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/\",\"name\":\"2025 Retail Trends: Simple Ways to Improve Store Performance - Retail Science\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/2025-retail-trends-simple-ways-to-improve-store-performance\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/12\\\/RS-Jan25_RetailTrends-600.jpg\",\"datePublished\":\"2024-12-26T18:25:12+00:00\",\"dateModified\":\"2025-02-04T21:04:05+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/paladinpointofsale.com\\\/retailscience\\\/home\\\/#\\\/schema\\\/person\\\/e5b5b4a78ded2bf74f8b4ca69f2a0518\"},\"description\":\"Artificial Intelligence is everywhere. 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